About

Hey, I’m Alex Munoz.

In first grade, after a field trip to the fire department, I hung hand-made posters around the house detailing what to do in the event of a fire. Soon after, I preformed a mock fire drill in the middle of the night using a whistle & a flashlight.

— My parents bought new smoke detectors.

In high school, I ran a meme page mocking any staff or policies I opposed — while also serving as the student body president.

— I sold merch & increased student involvement ten fold.

By freshman year of college, as a new intern, I managed to convince my boss that the best way to increase sales was by giving away thousands worth of product. I also slept through the interview.

— The idea went on to be the company’s most successful long running campaign.

Later, I lied & told my professor I was President of the Ad Club, so I could pitch the club to the 450 person lecture. I had joined the previous day.

— I grew the club from 10 to +150 members & it became an award-winning student org.

(I eventually became the real President too.)

I believe there is a creative solution to every problem.

Consequently, I’ve become obsessed with taking in the world, understanding why people do the things they do, how it relates to the products they consume & the life they live.

I’ve been told I’m a “creative” all my life — and I still don’t know what the word means. If anything, I’m an observer, questioner and a rule-bender with access to Adobe.

Check your smoke detector.